boonHive
Gluten-Free Cafe / Shop Franchise
THE CASE
Background: Welcome to boonHive Gluten-Free Café Shop, where we merge innovation with tradition to cater to the growing demand for gluten-free dining options. Located in the historic and vibrant city of Carcassonne, our franchise aims to address a significant gap in the local and regional market.
Challenge:
- Health and Dietary Needs: Increasing awareness and diagnosis of gluten-related health conditions have led to a rising demand for gluten-free products which are not fully met in many regions.
- Economic Development: As part of a broader effort to rejuvenate the local economy, there's a need for innovative business models that can attract tourists and serve the local community.
boonHive is also pioneering a future where digital solutions and physical experiences converge for the greater good. Our suite of offerings – boonHive GF Cafe Shop Franchise, boonDating, boonRecruit, boonHire, and boonaturals – reflects our commitment to creating a world that's not just more connected, but also kinder, more inclusive, and environmentally conscious.
CLIENT
Customer Research
Market Analysis Consultant
R&D Consultant
Marketing Strategist
eCommerce App Designer
Fulfillment Consultant
ROLES
Roadmap: Vision, Concept, Approach, Impact, Collaboration, Commitment, Growth Market
PROJECT
January 2024 - Ongoing
TIMELINE
- Our dedicated R&D efforts focus on developing a diverse menu that doesn’t compromise on taste or variety. We source high-quality, locally-produced gluten-free ingredients, ensuring that our dishes meet the highest standards of both flavor and nutrition.
Research and Development:
- Signature Dishes: From gluten-free versions of traditional French pastries to innovative new recipes, our menu is designed to delight a wide range of palates.
- Retail Products: We also offer packaged gluten-free goods, making it easy for customers to enjoy our products at home.
Product Highlight
Local Residents & Tourists: Our dual focus targets both locals living with gluten intolerance and the substantial tourist population searching for safe and delicious dining options.
LOHAS Market Targeting
The gluten-free market has been consistently expanding, with double-digit growth projected in the coming years, making this an opportune time to establish a presence.
Market Outlook
We believe in sustainable practices. boonHive GF Cafe / Shop Franchise commitment to sustainability in sourcing and production, ensuring that the environmental impact is minimized.
Commitment
Sustainability: We are committed to eco-friendly practices, including waste reduction and sustainable sourcing.
- Community Engagement: As part of our mission, we aim to become a community hub, offering not just food but also educational workshops on gluten-free living.
Vision
BOONHIVE GF CAFE / SHOP FRANCHISE
APPROACH
Why Carcassonne, France?
- Strategic Location: The cultural heritage and high tourist influx make Carcassonne an ideal location.
- Supportive Local Government: With backing from local authorities, we are positioned to integrate seamlessly into the economic fabric of the region.
- Collaborations: We are in talks with local suppliers and producers to ensure a steady supply of fresh, high-quality ingredients.
Our goal is to contribute positively to the local economy while catering to both residents and tourists with unique dietary needs. We are already in communication with the Carcassonne townhall, and they have expressed strong enthusiasm for our innovative startup. They are supportive of our intention to collaborate closely with local businesses and suppliers, reinforcing our commitment to regional economic development.